2002-02-13 CC Packet - Laserfiche WebLink

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*'" Comprehensive Media Center Brochure completed We considered having something professionally printed, to higWight all of the services available at the Media Center, but then figured it would be more convenient and inexpensive to create our own brochure. It includes infonnation about all of the services we provide including classes, equipment, internships, and volunteering, along with info on how to get involved, and who to contact for more infonnation. Because the brochure was produced in- house, we are able to update infonnation as it changes and print only the number of copies we need. It has turned out to be a very cost-effective way of promoting the facility. The brochure has been mailed to all current members and will be utilized in future promotional mailings, .. New forms and files The community programming staff completed a thorough reorganization of our user files. Because of the new membership requirements, each individual had to be contacted to ascertain whether they wished to be a member or not. In the process, all relevant infonnation regarding the person was updated in both their paper files and on our data base. It was also necessary to create a new and exciting group of forms to document an individual or groups membership status. Things to keep an eye on <F"" Classes and Students The number of individuals attending television production classes declined in comparison to 2000, but still remained much higher than in years past. The number of classes held was nearly identical to 2000. 140 120 100 80 80 40 20 o 1998 1999 2000 2001 Since the opportunity to take classes was actually increased in 2001, (some classes that were scheduled were cancelled because oflack of attendance) we look to target attendance in 2002. This will be accomplished primarily through stepped up marketing efforts such as the production of entertaining promos to be played on the channel, articles written for city newsletters, inclusion 7