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Gem Lake | Innovating the Online Payment Experience <br /> Confidential & Proprietary © 2021 | 8 <br />Figure 10. City of Escondido's savings in time and money using Invoice Cloud's customer engagement system. In <br />nine months, the City increased e-adoption by more than 200%, and more than tripled their paperless enrollments. <br />1.2.2 Arlington Water, TX <br />Increasing water rates was a major issue for <br />Arlington Water customers. To prevent rate <br />hikes, the City needed to find a creative way to <br />increase revenue, while simultaneously <br />decreasing costs. The utility faced billing <br />challenges including: rising credit card <br />processing fees, more support calls and walk-in <br />visits, and increasing print and mail costs. After <br />switching to Invoice Cloud, the City overcame <br />these hurdles by encouraging more citizens to <br />pay electronically. (Figure 11). <br /> <br />Figure 11. The City of Arlington's savings in time and money. More City customers use Invoice Cloud to pay <br />electronically every year, even after adding a convenience fee. <br />"We feared a major reduction in digital <br />payments when we implemented a <br />convenience fee. We were pleased to learn that <br />despite adding the fee, the Invoice Cloud <br />platform enabled us to reach our previous <br />adoption levels in less than three months. We <br />continue to see growth too." <br />Matt Peters - Water Utilities Dept., City of <br />Arlington