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<br /> <br />Gem Lake News Page 2 of 6 <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br />The overall goal of the study will be to enhance <br />Gem Lake's ability to be more supportive of, and <br />attractive to, investment, development, building <br />and tenant-owner businesses. <br /> <br />According to Marc Putman, this will be <br />accomplished through research of surrounding <br />communities in similar situations, the production <br />of supporting documentation and graphics, and <br />new and refined potential ordinance language <br />and strategies. <br /> <br />His research, amendments and added strategies <br />for the city to consider, plus refined planning <br />ideas will be based on input gathered from public <br />input sessions, guidance from property owners, <br />planning commission members and the city <br />council. In addition, Marc plans to gather <br />supplemental research data, which he says is <br />essential to commercial developers and <br />community advocates. This supplemental <br />research will include current local and area <br />competitive land value information, presented in a <br />"realtor-developer-broker friendly" format. <br /> <br />"One important part of this approach," says Marc, <br />"is organizing, itemizing and illustrating a table of <br />what I call 'mutual exchange actions.' This will be <br />a 'we do this, if you'll do that' diagram and <br />narrative, involving mutual incentives in land use, <br />site development, building, quality and finance. A <br />detailed aspect of this diagram and supportive <br />written content will focus on the use of incentive <br />tools that are uniquely available to municipalities." <br /> <br />Another part will be to provide researched <br />examples of what other cities, successful at <br />attracting development, have employed. <br />Contrasted with these, will be examples of other <br />approaches and tactics that have proven to <br />alienate property owners and similarly proven to <br />drive away developers, investors, brokers and <br />tenants. <br /> <br />The end result is to find ways to make the Gem <br />Lake business area more competitively attractive, <br />when compared to other sites and cities, <br />competing for a much reduced level of <br />commercial development. <br />Development Moratorium Called for Land Use <br />Study of Hoffman's Corner Area <br /> (continued from page one) <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br />The City Council voted on the concept of a four <br />month moratorium at its December council <br />meeting, giving Putman the go-ahead to come <br />up with a proposal. That proposal was <br />approved at the council meeting on January <br />21. <br /> <br />The study will be concluded in the next few <br />months and will involve three major reports: <br />1. A policy, planning, infrastructure research <br />report and executive study. This will involve <br />stakeholder input, surveys, outreach and a <br />comparison of newer municipal policies and <br />actions that have been effective in attracting <br />development. <br />2. A policy recommendation report. This will <br />involve municipal incentive summary, <br />recommended language changes to <br />ordinances, zoning guidelines and comp plans <br />and a presentation of findings to the council. <br />3. A set of market performance data collection <br />summaries including commercial market and <br />land sales data for the area. Also included <br />would be residential detached, attached and <br />senior and assisted living market information <br />for the area, a relevant photo assembly and an <br />executive summary. The report is expected to <br />be completed in the next few months. <br />