Laserfiche WebLink
<br /> <br />2 <br />5. Area Aesthetics <br />The signage reflects Kia’s national brand standards, featuring clean metallic finishes, edge-lit <br />illumination, and precision detailing. The combination of Kia Midnight Black and Metallic Silver ACM, <br />Kia Signature Bold typography, and 7100K LED accent lighting establishes a contemporary, high- <br />quality aesthetic that complements the existing building architecture and elevates the overall <br />appearance of the Highway 61 corridor. <br /> <br />6. Economic Impact on the Entire Area <br />As a long-standing local dealership, Barnett Kia serves as a key commercial anchor in Gem Lake. The <br />updated signage enhances brand recognition, supports customer engagement, and contributes to <br />the area’s economic vitality by reinforcing a professional, attractive commercial environment that <br />benefits nearby businesses. <br />