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June 13, 1995 <br />Paul R. Emeott, Mayor <br />3960 Scheuneman Rd. <br />Gem Lake, Mn 55110 <br />Dear Paul: <br />The Gem Lake Planning Commission met Monday, June 12, 1995, <br />7:00 PM, at Tousley Ford. Present were Gardner, Titcomb, Niel- <br />sen, and Arend. The notice of the meeting was published in the <br />White Bear Press on May 31. <br />Richard Hiniker and Tom Bennett of Tousley Ford presented <br />their request for a variance from the sign ordinance to allow <br />them to erect several new signs to complete the renovation of <br />their dealership. They wish to replace the main entrance pedes- <br />tal sign on "E" with a very large, lighted, two-sided sign 10'X <br />16' on a 16, pedestal (Exhibit A)(the most southerly edge must be <br />19' north of the curb, i.e. 10, north of the County right-of- <br />way). They feel that the current sign is too small, and too low, <br />to be properly visible. They also wish to locate a low, lighted <br />sign in front of the large elm tree just inside the new entrance <br />directing traffic to parts or sales/service (Exhibit B). The new <br />portico entrance to the building would be decorated with the <br />words "entrance, new/used" (Exhibit C) on either side (i.e., east <br />and west), and IlTousleyl' with the new lighted Ford logo sign on <br />the front (south)(Exhibit D). The result would be a net addition <br />of one new sign and a total signage of 1087 square feet, versus <br />the ordinance limit of 674 sf. <br />Discussion focused on the need for such a large sign at the <br />entrance and at the parts depot. Mr. Gardner suggested that if <br />they removed the words IlTousley" and "Depot" from the parts <br />depot, leaving the very large letters "Parts", and sized down the <br />new entrance sign, they could come very close to complying with <br />the ordinance. Mr. Bennett feels strongly that the parts busi- <br />ness is a separate entity and needs very clear identification, <br />particularly since it is located so far back from the street. <br />They also feel that the trees currently obscure the entrance <br />sign, and, in order to encourage customers to use the new <br />entrance, they need to make it more visible. <br />