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�ecision <br />Reso r�es Ltd. <br />u <br />ESBCIITIVE SIIMMARY <br />This study contains the resu�ts of a telephone survey of 403 <br />randamly seZected residents of the City af Roseville. Survey <br />responses were gathered by professionai intexviewers across the <br />community between September 6, and October 3, 1990. The averaqe <br />interview took twenty-nine minutes. In gen�ral, random samples <br />such as this yield results projectabie to the entire universe of <br />adult Roseville residents within + 5.0 percentage points in 95 <br />out df 100 cases. <br />Roseville is a generally mature inner-ring suburban <br />cominunity. The median iongevity of adult residents was 13.3 <br />yeaxs. Almost one third of the sample reported moving to the <br />city during the past five years, while fi�ty-faur percent had <br />been th�re over a decade. Twenty-five percent of the hauseholds <br />contained school-aged cha.ldren; eleven percent reported pre- <br />schoolers. Seventy-two percent owned their current homes. <br />The average age of respQndents was 47.1 years ald. One-third <br />of the sample fell into the over 55 years age range, while one- <br />quarter was less than 35 years old. Forty-one percent reported <br />heads-of-households working in either ProFessional-Technical or <br />Owner-Manager jobs. Blue Collar households were sixteen percent, <br />while retirees accounted for a large twenty-three percent. The <br />median educational achievement was college graduation; in fact, <br />almost seventy percent of the sample had at least some college <br />experience. The median household yearly income was $37,500.00, <br />approxi.mately $I,500 lower than the current Metropolztan Area <br />suburban noz-in. In general, then, Roseville is a quintessential <br />"Pools and Patio" suburb: with the children grown, houses are <br />big and empty, except for overfiowing attics and basement storage <br />areas. <br />Location within the Metropolitan Area was the most liked <br />feature of the city; fifty-two percent inen�ioned it as the reason <br />for coining to Roseville. City services, people, strong neighbor- <br />hoods, schoals, parks, and peacefulness were also positive attri- <br />butes. A strong ninety-four pe�cent xated the quality of life as <br />either "exceilent" or "good;" the thirty-nine percent rating it <br />as "excellent" is at thE median for suburbs within the Metropoli- <br />tan Area. Residents are very satisfied with their lives in the <br />city. On the other hand, rapid growth and poor city services <br />were the most unpopuZar feature of the community, cited by <br />twenty-four percent. High property taxes were next as eight <br />percent. Development issues and the trade-off between city <br />serv'ices and property taxas appear to be the greatest concerns <br />�z»SZ f��a., �,n�,rr . �;lirZne�;�r��lil� v1irinP�nt� -;-;�l.lFi � fFil?} cl?(1-fl"�`�: <br />