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<br />1'''ln/DOT LIBRARY
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<br />TEL No.612-297-2354
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<br />.arlabl'" drl..r r..pon... to ..l.ot.d
<br />.'I.ut' ~uob al CIV", oln ~ ....tn.d
<br />r.1.tt.. to lnforaatlon proe...lnt
<br />e_peeht Ind drtver U.k d.unch. Th.
<br />¡It.ratur. I...in,d froe r.1at.d fi.ld.
<br />¡n4ioat,. ~." und.r f.,or.bl. drtvtn;
<br />ooftðataon'J,tl'fae, ...th.r, ro.d, .nd
<br />,.biol.oo Ition, .te.), th.r. t.
<br />11_.1t to be littl. Idv.r.t i.plot on
<br />ptr'oraanc. due to the pr...no. 01 road·
<br />lid. "vlrtlllnt .19n. .ino. the driv,r
<br />r.,.lne .uttiei.nt .par. prOO'~'lnt
<br />clpaoltr to .".nd to lucb .19n. v \ho~t
<br />OotIprMI.lnt bh ptdorMnoe on U.
<br />pfl..r, C..bioular oontrol, 'a.k. Und.r
<br />v.rr low t.lk d'alnd eonditlon. (..tr...·
<br />1, 19bt traffio, unitOfa plv...nt and
<br />9*Oaetcto d..l,n, 9c.a' dl.t.no..
<br />bet...n dloi.ion potnt.{ .to.), the
<br />pr,..no. 01 unu,u'l .nv rOAaent.l
<br />f.atur.., Cpo..lbly Ineludlnv tOld.ld.
<br />.19nl), .., ..rv. to .tl.ul.~. the
<br />~tori.t .. b, drlvl" HOvlvlr, al the
<br />d...nd, of tb. drivanv tl.k inol....,
<br />ro.dlld, Idv,rtl.lny .~.t coapet. ~Ith
<br />~rl wlt.1 infora.t on louro.. (,uGh I'
<br />ottlcl.l .Itnint, d'lin..tion, oth.r
<br />trattl0, ..ath't, rOld, .nd v.hicl.
<br />condltion.) for tbt drlv.r', attlntlon.l
<br />o.,.oity. .1nol thlt o.p.olty i.
<br />fLnit., a CIVM8 vith hi~h Ittentlon-
<br />9.ttlnv propertS.. (Ind thi. S. .
<br />prl..ry orit.rion a,.ln.t vhloh .
<br />,uoc...ru1 CIY", t. 'u49.ð by lðYlr·
<br />tl..r.) alY dt.tract the drlv.r tro. hi.
<br />prt..fY "1. ¡Oft! enouth for hSa to
<br />..~. In .rror vh ob oould le.d to In
<br />aoold.nt.
<br />
<br />Th, .ftOfaoU' f...ibl1ity ot dtlPJlr
<br />pøl..,.td by CIVN' ...1' it po..lb .
<br />to u.. tb.. in VIY' thlt oln IttClot
<br />drlw.,,' Itt.ntlon at 9f..t.r dl"lno..,
<br />bold their att.ntlon 10n,lr, and dlliv.r
<br />a vldlr vari,ty of lftfor.ltlon and i.a,.
<br />.tiauli than i. po..lbl, b{ the u.. of
<br />oonv,ntion.l .d,.cti.ln9 . 9n.. a.plolt·
<br />ataon of tbi. pottnti.l by .dv.rti..t.
<br />"I.&ft9 to r.,cb In audi.nc. ot h&9hvlY
<br />u.tr. Inor..... thl ri.k 01 oVlrloldint
<br />driv.r.' o,p,ol'i.. to prOOI" Inforaa-
<br />,ton, and, oon.equ.ntly, the li_.lihood
<br />of driv.r trror und.r ro.d .nd tt.ttto
<br />COnditien. In vbtob drlv.r. ~y Ilr,.dy
<br />be b'lvil, .tr.....s. Althou9b the
<br />~tUtl ot th... rllk. b.. been
<br />rlOO9nlald in thl r....tcb 1It.ratur.,
<br />furth.r ,tuðt 1. oeld.d to qu.ntify anð
<br />c.tllor h, 1t.
<br />
<br />~ltb.tl0 Con.ld.r.tlon.
<br />
<br />..r.b wi.u.l oontr..t vltb tb. .abi.nt
<br />,n'lroA81nt I. ,.nerllly oon.tð.red to
<br />be ant,.thttio, .. 11 . d.n.. olult.rln9
<br />of .i~ß' Ind .ttft .tr~ctur... Th.
<br />,.I.t.nee of tbt'l cOndition. in ..ny
<br />00...t01.1 It... b.. 1.d to criticl.a
<br />of oA-pt..I.1 'l,nlft9 practice. In the
<br />
<br />Nov 15.91 14:44 No.OOl P.OS
<br />
<br />palt. Mlnufaotur.r. of CIVMS olal. that
<br />th.ir 119n. ar. d.119ntd anð con.truottð
<br />to 1101d oh.rlot.ti.tlo. th.t .r. 9.net-
<br />Illy 1"OOilt.d with d.t.rior.tion of
<br />the vilual quality of rOld.ld.f, .nd
<br />thlt th..1 '19n. hlv, the ,ðð.d oapa-
<br />bllity of r.4uolnt the n.,d to, the
<br />I.p.ra'. OonY'ntio"~l li9n' Or .ultiple
<br />bu.&na.... .lnol CIVNI oln ðl.pllr thtir
<br />....,.. In r.pta\.d .,rl" Oft I .ln91.
<br />119n. to ~.t., ho~.v.r, th.., ol.i.eð
<br />blBtflt. hlv, not bI.n ..pirlo.l1y
<br />t..t14. the oapability of CIVHI for
<br />oo...nd1nt .nd hold&nt .tt.ntton p.r.it.
<br />th.. to do.lna" th.ir .ufroundln9" .nd
<br />Inyo1Y.. th. rilk of inoo.patlblllty
<br />vlth the nltur.l or a.n-ald. .nviron..nt
<br />In vbloh th.y r.lid.. It Ihould be
<br />nottð that tht '.l.ctrLo.l .peot.oular'
<br />dllplay. aOlt ofttn 1..oollttd vlth
<br />Tl." 1q~lr. or La. Y'9." and aor.
<br />r.o.ntly ~lth .ajor-lt.9Ut .port.
<br />.taðiua., .r., In r.ot, tl.otronl0
<br />Ylrl.ble .....9. "9n,. Without the
<br />proPtr oontrol. thlr. 1e llttl. r"lon
<br />to blliev. th.t '&9n. ,uoh a. th...
<br />will ~ kept ,vlY fro. thl h19hvlY
<br />rhht--ot..v.y.
<br />
<br />'UQhv.~ Znvttt..nt Co".!!..tltlon~
<br />
<br />ulreo' i.palr..nt of the publlo invllt·
<br />..nt In .olnlo .nhano...nt ot hi9hway
<br />rI9ht.-ot~v.y r..ult. fro. trl..ln9'
<br />d..troyln,. or r.lOvin9 trt.. .nð Ihrubo
<br />In ord.r to incr.... the vl.lblllty of
<br />billboard. on .dj.otnt l.nd. A .ub-
<br />,tlntl.l rtcorð of un.uthorl..4 and
<br />unllvtul d.'truotton oxt.t., the OOlt.
<br />ot which hlv, be.n dlfflault to reoov.r
<br />und.r ourr.nt lawI and .ntorc...nt
<br />..thode. In I I.v 'tlte. ve91tation
<br />r..oval I. .uthori.td und,r '9r.'".nt.
<br />betveen 'tat. hlVhwlY at.nol., and .19n
<br />owntr., but ..peri.noe I not lu(tSol.nt
<br />to .~.lu,tl ,ith.r lon9 or Ihrr~ ttt.
<br />.ffeote on h19hv.y lnv..t..nt. Wh.r.
<br />..0.aalv, nu~r. ot on-pr..I.. flfotr&ø
<br />.19n. o~p.t. vtth offiolal tr.fflc
<br />control dtviet., .ddltionll ..ptndlt~t..
<br />.oatt1... blv. bttn n.ot.'ary In ord.r
<br />to ..k, tht litter rt.ðlly rlc09nlalblt
<br />bY ~totlat.. Ixced.tv,ly nu.'ro~. or
<br />pootly de'19nld, ..lntain.d, or locat.d
<br />outdoor Idvlrti,in, 11tn. .'Y indlrootly
<br />d"'9' b19bvlY tnv..t..nt t.hrou9h th.1,'
<br />..eoollt10n wltb thl d-terlotltion ot
<br />roadl1d. land ua. .d ·.··lu.. Wh.re
<br />oh'nt" 11\ ro.daldl': t. /\d u.. and valu',
<br />r.ault in pr...tul. fonotion.l Qbaøl.-
<br />.00no. of .~j.o'nt n19hvlr" bltbvll
<br />1nY..~nt 1. I~v.r..ly affect.d.
<br />Currlntly CIVftS rtpuunt .ubaUnti,.l
<br />bullne.. 1nv..ta4nt. and ar. cone.n·
<br />trlttd In urban co...relal and
<br />Indu,t,lal dl.tflc~' vh.r. high Ant
<br />wlua.. art cult~uy. '11\... hcr.Otl'
<br />hlv, reduced the rllk th.t they v111
<br />directly or Indirectly effect hlf¡hv'IY
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