pf_02620 - Laserfiche WebLink

Home

~ hundreds of our mall locations across America. In addition to all the newsprint advertisements that were ron in support of the event, the media loved the concept and local newspapers, as well as radio and television stations, provided coverage to the contest. All this exposure was capped off with national television coverage on the Regis and Kathy Lee program and Good Morning America. And best is yet to come! This fall Aladdin's Castle has teamed up with twenty other popular mall merchants as part of Kellogg's Com Flakes National Mall Discount Card promotion. 21,000,000 packages of Kellogg's Corn Flakes wi1l contain the discount card and the promotion will be supported by major market electronic media and 51,000,000 inserts in Sunday newspapers nationwide. Just think of the additional mall traffic that will be developed. DOES IT WORK? YOU BET IT DOES! Within a few short years, our birthday parties have grown from zero in 1984 to over 40,000 parties last year. That means over 400,000 children, most between the ages of 6 to 13, attended birthday celebrations at our centers; and that doesn't include the thousands of parents that also attended. FAMILY FUN STARTS WITH GOOD CITIZENSHIP. Aladdin's Castle has worked very hard to break the negative, "Arcade", stereotype perception of our industry, and we realize that we could never have gotten to our present position without strong community support. In appreciation we are committed to "give back", to those who have been so generous to us. Aladdin's contributes time, effort and money to many worthy youth and other charities and organizations. In 1987, Aladdin's Castle was honored in Washington, D.C. as the first corporate sponsor of the "Just Say No!" substance abuse prevention campaign. Additionally, each year, Aladdin's Castle also surveys the law enforcement agencies serving thetalmost 300 communities in which our Family Entertainment Centers are located; The response has been overwhelmingly positive. It is our hope that you will believe as we do, that Aladdin's Castle is the only choice for tamily entertainment.