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ROSEVILLE PKS/REC Fax:612-628-0927 Feb 12 '97 8:44 P.Ol ",,, ~ of RosevUle Community Development Department Mem.o Apr 12, 1995 TO: FROM: RE: Steve Sarkozy, City Manager DeRoD Webch, CommuDity Development Director (490-2232) Sign Code aad the John ROle Mionelota Oval You have asked for further information on how the City Sign Code applies to the John Rose Minnesota Oval, based on questions raised at the April 10, 1995 Council Meeting. . . Section 140.010 does state that all signs need permits. In 1993 Planning and Park statfrequested an interpretation of the code from the city attorney, "Does the scoreboard and advertising surrounding it constitute a "sign"? This issue was discussed with the Planning Commission and placed on file as needing no further action. The reasoning of the city attorney and the staffwas that signs placed inside a facility such as the Oval were not signs as defined by the Code {and therefore did not need permits} for the following reasons: 1) The definition of "sign", Section 14.020(1), specifically states that such a sign must be affixed to the ou.tJide of tbe building or other lurface. The Oval scoreboard and advertising is within a gated, controlled structure and directs its messages only to the participants within or inside the facility. . 2) Past practice has been to interpret signage and time clocks in outdoor football and baseball stadiums/fields as part of the interior of the facility. Permits have not been required for such apparatus. If permits were required, each school'ball field, church play lot; park play field, and hockey rink which has a scoreboard would be required to take out a sign permit(s). . 3) The concept of "signage inside a structure not requiring a sign permit" implies that the signage within an enclosed structure is only marginally visible ( if at all) to the drive-by or walk-by traffic from outside the structure. Examples are signage within Rosedale Shopping and Har-Mar Center as well as signage within theaters, bowling alleys, and ice arenas. The signage is directed to the captured audience. not to the public or public right-of-way outside the facility. A comment at the meeting implied that the Oval sign age was an "advertising sign" as per Section 14.020(4) which directs attention to a'product or service not .old on tbe lite. The sign surrounding the scoreboard inside the Oval premises currently advertises a product (Coke) sold to. or used by the captured audience. Future sisnage presumably would do the same. A question was raised as to whether the Oval sign was a "Wall Sign" as described in Section 14.020(5}. It is unclear where a specific wall is located around the Oval. It is staffs understanding that the proposed signage would be used as freestanding hockey bOards. wind screens, and site . furniture/fixtures) again, normally.visible only to the" captured audience". 1