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2015_0218_HRCpacket
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2015_0218_HRCpacket
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<br />DRAFT PROPOSAL <br />Estimate(s) for a multimedia, multilingual, education, and outreach program designed for: <br />ͻ/źƷǤ ƚŅ wƚƭĻǝźƌƌĻʹ {ğŅĻ IƚǒƭźƓŭ tƩğĭƷźĭĻƭ wĻƓƷĻƩƭ ğƓķ \[ğƓķƌƚƩķƭ ΛǞƚƩƉźƓŭ ƷźƷƌĻΜͼ <br />PROJECT ID: City of Roseville <br />DATE: February 9, 2015 <br />FROM: TO: <br />Lillian McDonald, Executive Director Jeanne Kelsey | Executive Director <br />ECHO Minnesota City of Roseville <br />125 Charles Avenue Housing and Redevelopment Authority <br />Saint Paul, MN 55103 2660 Civic Center Drive <br />Office: 651-789-4342 Roseville, MN 55113 <br />McDonald@echominnesota.org <br />651.792-7086 <br />: <br />Jeanne.Kelsey@cityofroseville.com <br />: <br />Kari.Collins@cityofroseville.com <br /> Cc: <br />Proposal Objective(s): <br />To ƭǒƦƦƚƩƷ ŷĻ /źƷǤ ƚŅ wƚƭĻǝźƌƌĻƭ ͻŅğźƩ ŷƚǒƭźƓŭͼ źƓźƷźğtives by supporting a culturally relevant education <br />and awareness multi-media and multi-lingual campaign with services specifically reaching limited ğƓķ <br />basic English proficiency residents in need of education to address landlord or rental housing <br />mismanagement, disputes or general care. Initial efforts between ECHO and the City of Roseville will <br />provide information resources reaching Latino, Somali, Hmong, Karen, and English (additional languages <br />available by request) speaking residents both locally and statewide across Minnesota by accomplishing the <br />following deliverables: <br />A set of digital short videos intended to provide an overview <br />ƚŅ ͻ{ğŅĻ IƚǒƭźƓŭ tƩğĭƷźĭĻƭ ŅƚƩ Renters <br /> and resources for use as part of presentations and outreach <br />ğƓķ \[ğƓķƌƚƩķƭ ΛǞƚƩƉźƓŭ ƷźƷƌĻΜͼ <br />programs, on webcasts and social media blasts. <br />One 30 minute broadcast featuring all 5 digital shorts combined for broadcast Statewide on <br />ǞźƓ /źƷźĻƭ tǒĬƌźĭ ĻƌĻǝźƭźƚƓƭ ͻaźƓƓĻƭƚƷğ /ŷğƓƓĻƌͼ ğƓķ ƦğƩƷźĭźƦğƷźƓŭ ĭźƷǤͲ ĭƚǒƓƷǤͲ ğƓķ ƚƷŷĻƩ <br />local access channels in the metro area. <br />One English Language Curriculum complete with activities for use in classrooms or community <br />groups enhancing the awareness and focusing outreach to limited English proficiency adult <br />learners in each community. <br />A distribution plan supporting a series of community engagement and promotional activities <br />supporting local awareness of and <br />ͻ{ğŅĻ IƚǒƭźƓŭ tƩğĭƷźĭĻƭ ŅƚƩ wĻƓƷĻƩƭ ğƓķ \[ğƓķƌƚƩķƭ ΛǞƚƩƉźƓŭ ƷźƷƌĻΜͼ <br />resources for reaching cultural communities. <br />TIMELINE: TBD by the City of Roseville and collaborative partners. Typical timeline includes Kick Off <br />meeting, script writing, production/editing, distribution, promotion and measurement (3-6 months). <br /> <br /> <br />
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