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REDA Meeting Minutes—Tuesday,October 17,2017 Page 12 Member Etten suggested that the discussion also include how active the EDA wanted to become as a consideration in how to use the money (e.g. grant program option or revolving loan fund only). Ms. Kelsey identified another option could be to buy down interest rates as another form of a grant; but emphasized staff's desire to work with the EDA on their priorities and how to use the monies. President Roe opined that it made more sense to lean toward revolving loans first, and grants as a second priority. Ms. Collins advised that staff would vet entities to ensure the right partner had been identified; and then go from there to prepare additional information for the REDA. Roseville Priority Plan Staff reported on the department's ongoing work on the City Council's strategic initiatives as it related to economic development and redevelopment including job creation; attracting new businesses and retaining and expanding existing businesses; efforts in Southeast Roseville for increased public safety and increased connectivity and transportation options; receipt of a Healthy Corridors Process grant with presentation scheduled in November; as well as receiving a highly-energized reaction to the GrowRoseville.com website in an effort to transform economic development imaging in Roseville. Social Media After previous discussions to pin down the logo to be used for social media platforms, Ms. Collins reported that staff pinned down four options already being used. Ms. Collins noted the challenges in drawing attention versus identifying text options. Ms. Collins noted the requests from Golden Shovel asking for no text and this attempt to push toward a corporate versus residential audience. Mr. Koepp provided several examples fitting in various social media platforms and provided six concepts and screen shots for how they would appear on mobile devices. Ms. Collins sought one brand from the EDA for use in this application. Members McGehee and Etten chose shot#1: the"R" and rose. Member Laliberte chose the bottom or middle brand: either "GROW RV with the rose," or "RV EDA" with the rose. Member Laliberte expressed surprise that the city didn't have a style guide for the rose; and provided her comments based on her expertise in the communications field and within the industry. Member Willmus concurred with Member Laliberte and her choice, preferring the RV EDA and rose.