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<br />recommended the proposal from Lightning Disposal and the Council approved the <br />recommendation at its February 10, 2003 meeting. <br /> <br />Recycling Coordinator Tim Pratt is the liaison between the City and Lightning Disposal. <br />They worked out the logistics of how the site would be laid out and how it would operate. <br />Roseville Reserve police officers volunteered to work traffic control. <br /> <br />Communications <br />Staff used three methods to communicate to residents about the Clean Up Day: The <br />Roseville Wrap resident newsletter, the weekly NewsFax and phone calls. <br /> <br />There was a flier with pricing information and a map in the March! April/May Roseville <br />Wrap. Additional fliers were put in display racks at City facilities. Starting in March staff <br />included articles about the Clean Up Day in the weekly NewsFax. The NewsFax is sent to <br />all local newspapers, cable and broadcast news departments, local public officials, and is <br />posted on the Roseville website. There was also a follow up article after the Clean Up Day <br />informing residents on what to do with difficult to dispose of material at other times of the <br />year. The flier and the articles had the phone number of Recycling Coordinator Tim Pratt. <br /> <br />Table One: Phone Calls <br /> <br />Clean Up Day Phone Calls <br />2003 2004 2005 <br />75 50 50 <br /> <br />Typically Pratt takes 30-40 resident <br />calls a month on recycling issues. <br />Beginning in March calls begin to <br />come in about Clean Up Day. And <br />typically call volume doubles in <br />April because of residents calling <br />with questions about Clean Up Day. <br /> <br />Publicity material also reminds residents that household hazardous waste (HHW) such as <br />old paint and leftover pesticides would not be accepted. Ramsey County operates a free <br />satellite collection site in Roseville each June. <br /> <br />Results <br /> <br />The publicity has worked. Every year when the <br />gates open there is a line of cars waiting to get <br />in. Although the wait has been relatively short. <br />The first year the wait got up to 45 minutes, but <br />the last two years the wait has rarely been more <br />than 20 minutes. This is due to two reasons - <br />good site selection and layout and an efficient <br />crew. <br /> <br />The parking lot is in a horseshoe configuration. <br />That makes it easy to set up two lines to enter <br />(see photo). It also allows Lightning to set up <br /> <br />