2005_0131_Packet - Laserfiche WebLink

Home

� ��j��st for Council Action Date: 1/31/OS Item Number: 3.1 Department Approval Manager Approval Agenda Section ��}[1�ent Item Description: Request for Proposals for design and printing of the "Roseville Wrap" BackQround The City of Roseville communicates news of use and importance to residents through a variety of media. The main communication tool is the resident newsletter the "Roseville Wrap." The four- page, broadsheet (l 1x17) newsletter is mailed to every resident and business with a Roseville mailing address for a total of 16,700 copies. Roseville has been publishing a resident newsletter since 1967. In a 1998 survey 82% of residents said the newsletter was very effective or somewhat effective in keeping them informed of activities in the City. In a 2002 resident survey 74% of residents surveyed said they receive recycling information from the Wrap — three times more than from any other source of information. The printing industry has been hit hard by the economic downturn. Some printers have gone out of business and others have merged. The company Roseville has long worked with to print the Wrap, Twin City Litho, has been bought three times in the past two years. The current owners, Marcom Nordic, specialize in printing packaging. The Communications staff believes it is an appropriate time to solicit proposals from printers to ensure it is using the best quality and most cost effective means of preparing and delivering the Roseville Wrap. By entering into a three-year contract the City will be able to secure reduced rates. Council Action Reauested A motion authorizing the City of Roseville to issue a Request for Proposals (RFP) for design and printing of the Roseville Wrap.