2009-02-24_PWETC_AgendaPacket - Laserfiche WebLink

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Eureka Recycling updated its recycling pages on our website to include information about milk cartons and juice boxes and clothes and linens: htt ://www.eurekarec clip .or /new materials.cfm. 3. Translations Eureka recycling serves a diverse community. Other than English; the three most-spoken languages in our region are Spanish, Hmong and Somali. To reach a broader audience, Eureka Recycling commissioned accurate translations of inforn~ation about how to recycle milk cartons and juice boxes. This information was highlighted in recycling fliers in Spanish, Hmong and Somali that are posted on the website, mailed to people who call our hotline requesting this information, and are used during outreach. http ://www.eurekarec,~ cling .org/ vdfs/Spanishcurbsde.p df http ://www.eurekarecy cling .org/ vdfs/Hmong curbside. ~df htt~ ://www.eurekarec, ~g .org/ vdfs/Hmong curbside. ~df 4. Door-to-door Outreach Door-to-door canvassing, with. bin delivery, has the most impact in engaging new recyclers. It provides an opportunity to reach every resident by either having a one-on-one interaction. with. them about the recycling program or leaving information behind on adoor-hanger. It was also very convenient for residents because the bin is delivered directly to their home. This method had an added benefit For Tetra Pak, because sample products were distributed with the recycling bins, creating a direct and powerful image about the recyclabiliry of their products. Tetra Pak provided sample products for outreach and events. Eureka Recycling used its door-to-door training program to teach community group leaders and volunteers how to implement door-to-door recycling outreach. This model program. not only engages residents, but empowers community and youth groups to become environmental educators in their own neighborhoods. This outreach method is tune-consuming, so it tivas targeted at communities with lower participation. From June to November 2008, Eureka Recycling focused an education campaign in the neighborhoods identified in Saint Paul Mayor Coleman's Invest Sr~t:rat Patrd initiative. Irivcst Saint Parr! is a collaborative effort to address the full quality of life in Saint Paul neighborhoods that have been challenged by recent econoi~lic and social downturns and persistent disinvestrrtent. These neighborhoods include Saint Paul's Lllayton's Bluff, Eastside, Frogtown, and North End. Eureka Recycling provided recruitment, training, and one-site supervision for volunteers to distribute bins, sample Tetra 1?ak products, and printed materials including translations in Spanish, 1-among and Somali.