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October 4, 2024 November November 1, 2024 December Topics Final Approval: Not all topic requests are guaranteed to be approved upon submission. Factors like timing, relevance, newsletter spacing, or unaligned vision can all be a factor in a specific topic request not being approved. Newsletter topics will be approved based on the final priority: 1. If they were submitted by the deadline for the given edition 2. If the City Administrator deems a top high priority and importance The City Administrator will have the final say on the topics in each newsletter edition. Article Guidelines: It's important to provide high -quality and digestible content in the newsletter. When writing articles, things like timing, impact, and relevance should be taken into consideration. Timing — the newsletter is not a newspaper, so the timing in which some information is dispersed must be taken into consideration. Impact — each newsletter should impact a large portion of our audience. Creating content catered to just a few individuals is not impactful. Relevance — ensure the articles are appropriate for our audience during the month they will receive the newsletter. The following guidelines should be observed when writing articles: Use a clear subject line so readers clearly know what that article will be about. Include a clear call to action when applicable. If the article is intended to elicit a reaction from the reader, then provide a clear call to action, like a website to visit or a phone number to call. Keep articles as brief as possible. If there is content that requires more length, it should be posted on the City's website and include a short summary in the newsletter, directing readers to your website for the full article. Break up heavy text with bullet points and break every few sentences to create short, easy -to -read paragraphs. Include images to keep things engaging. Images should be clear, crisp, and not blurred. Only images captured by City officials or procured from a stock image website (either paid or free) can be used. Article Contributors: Newsletter articles will be primarily written by the City's communications staff person(s). Given the nature of the topic, other subject matter experts may be asked to write articles or short informative blubs. These contributors may include: • City Admin staff (City Admin, City Clerk, Deputy City Clerk) • Department Directors • General staff • Committee and Commission members