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<br />- -- ---- - -------- --- -- -- - ----- --- -- ---- - -- <br /> <br />~ding alternatives <br /> <br />Regardless of what happens to PEG fees, developing alternative sources of revenue <br />makes sense for the organization. As such, staff has been experimenting with several <br />possibilities to determine feasibility. <br /> <br />At this point, it seems that the most lucrative income sources we can incorporate, that <br />would result in the least change to current operations/services, include: <br />II- Selling DVD copies of our programs <br />~ Creating sponsorship spots and selling time on the channel <br />.. Selling ad space on the web site around live streamed programming and Video On <br />Demand <br />II- Rental of equipment <br />~ Copying family/personal videos to DVD <br /> <br />We are currently earning income from the sale ofDVDs and sponsorship spots. We have <br />also recently had the opportunity to rent the production truck for an event Each potential <br />revenue source will require concentrated promotional efforts and procedural <br />development We are currently tweaking and developing the services as challenges arise. <br /> <br />Recommended steps for improved income generation: <br />II- Aggressively market DVD copies at events, on-line, and in print <br />~ Aggressively market family/personal video copying services on-line and in print <br />.. Develop partnerships with non-profitslschools/c1ubs for bulk DVD sales from us, <br />that they can re-sell as a fundraiser <br />~ Development and sale of sport year-end highlight videos <br />.. Hire a sponsorship spot sales person on a commission-pay basis <br />II- Finalize an equipment/production crew rental rate card <br />~ Develop a business plan for equipment rental <br />.. Target potential equipment rental clients and aggressively market service <br />II- Research and implement web marketing plan <br /> <br />Staff is already working to implement the recommended steps for developing our <br />identified alternative revenue sources. We will continue to develop these potential <br />financial resources in 2008. <br /> <br />_rketing team <br /> <br />Most of our goals for increasing funding rely on aggressive marketing. Currently we <br />have one full-time employee devoted to outreach. His job responsibilities include <br /> <br />~t, <br />