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Memorandum <br />: DRAFT December 8, 2016 <br />Date <br />topics and then invite stakeholders with a particular interest in those topics to join us for <br />a meeting. <br />Why we do it: Focus groups are a very useful way to take a close look at discrete topics. <br />o <br />They also can generate interest in certain portions of the community and help us reach <br />deeper into difficult to reach demographics by building a dialogue and relationships. <br />How we do it: We provide a series of questions about the topic and can either lead the <br />o <br />meeting or support you in doing so. <br />How often/when we do it: Usually focus groups are most useful early in the process since we <br />o <br />use them as a way to begin discussions. <br />Stakeholder interviews <br />What we do: Based on our goals for the project, we plan a series of interviews with certain <br />o <br />experts or stakeholders whom we feel have a particular interest or perspective on the <br />process. <br />Why we do it: Interviews are another way to build important relationships and can be <br />o <br />particularly useful in making certain stakeholders feel they are receiving careful attention. <br />How we do it: We provide a series of questions about the topic and can either lead the <br />o <br />meeting or support you in doing so. <br />How often/when we do it: Usually stakeholder interviews are most useful early in the process <br />o <br />since we use them as a way to begin discussions. <br />Listening Sessions <br />What we do: Based on our goals for the project, we plan a series of meetings with certain <br />o <br />community groups or geographic areas and then invite stakeholders with a particular <br />interest in those topics to join us for a session. <br />Why we do it: Listening sessions are a great way to develop trust with certain communities <br />o <br />because they focus on listening to concerns and ideas, rather than presenting or <br />delivering informationÐthough of course thereÔs some room for both. They differ from <br />focus groups in that we are not directing the topic too directly and we can be more <br />flexible with the direction of the conversation. <br />How we do it: We provide a series of questions about the topic and can either lead the <br />o <br />meeting or support you in doing so. <br />How often/when we do it: Usually listening sessions are most useful early in the process since <br />o <br />we use them as a way to begin discussions. <br />Intercepts <br />What we do: Intercepts are an especially powerful tool for efficiently getting information to <br />o <br />and from a community because we meet them where they are. We take simple exercises <br />out to pre-existing events or popular places (fairs, farmerÔs markets, malls, parks, busy <br />intersections, etc.) and get live feedback. <br />Why we do it: Many people simply will not attend public meetings for a variety of reasons. <br />o <br />Often these are exactly the people we hope to reach: minorities, young people, <br />disadvantaged populations, working parents, etc. <br />How we do it: The LHB/WSB team provides three to four boards with a series of <br />o <br />questions, images, maps, diagrams, or other materials that can be easily answered by <br />passers-by with limited guidance from a facilitator. We also provide forms for facilitators <br />to record their findings and observations. <br />How often/when we do it: Intercepts are usually deployed early and continuously. They may <br />o <br />be revised to meet needs at different points in the process. <br />Meetings in a Box <br />What we do: Meetings-in-a-Box (MIB) are useful for many of the same reasons that <br />o <br />intercepts are: we provide fairly self-explanatory materials that nearly anyone can use. The <br />MIBs are usually taken to meetings that already are taking place (rotary clubs, <br />neighborhood events, board meetings, etc.) so that information about the project can be <br />disseminated and interest can be generated in providing feedback via other tools, such as <br />online surveys. <br />Why we do it: We can efficiently provide project information and increase participation in <br />o <br /> <br />