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Regular City Council Meeting Monday, November 19, 2007 Page 9 b. Discussion of Roseville Visitor's Association's Proposal to Install Welcome to Roseville Banners on Decorative Light Poles Public Works Director Duane Schwartz introduced this discussion, and provided a bench handout listing reasons to have "Welcome Banners" in Roseville. Julie Larson, Executive Director of the Roseville Visitors Association was present to provide detail on the banners; their proposed locations; and Duane introduced Julie Larson, RVA -why they're interested in banners; and problems that had arisen in their installation with the City's current sign ordinance. Ms. Larson displayed several examples for Council review and information; dis- cussed banner materials and installation techniques; and encouraged installation of the banners for further marketing Roseville. Council, City Attorney, and staff discussion included references to the City's sign ordinance; definition of banners; whether temporary signage or fitting'in another definition (i.e., quasi-government signs); practical difficulties of determining a hardship under Section 1016.02; advantages of marketing the City; There was Councilmember consensus on installing the banners; however, they recognized language issues with pertinent sections of the current sign code related to banners and governmental signs; in addition to other applications by the busi- ness community. Ms. Larson clarified that the City's participation and cost estimated at $2,500, was intended as in-kind for installation. Al Sands Public Comment Mr. Sands spoke against installing banners; opining that they were a distraction to drivers when installed in public rights-of--way. Staff was requested to work with the City Attorney on the sign ordinance lan- guage to address permanent banners in the public right-of--way; and return to the City Council with their recommendations. c. Discussion of Twin Lakes Infrastructure Improvement Cost Allocation Analysis City Engineer Deb Bloom presented the benefits, estimated costs, and staff rec- ommendations to approve a contract with SRF Consulting Group for a Twin Lakes Redevelopment Area Public Infrastructure Cost Allocation Analysis, at a not-to-exceed cost of $32,300, in order to address explicit mitigation plans identi- fied in the AUAR.