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Curbside <br />Guide to Recycling <br />All Roseville residents in the curbside recycling program received the 2008 Guide to <br />Recycling through direct mail. In addition to the basic instructions for how recycling <br />should be set out, the guide included information about the economic, social and <br />environmental benefits of recycling. <br />Requests for Printed Education 1Viaterials <br />Throughout the year, we mailed specific recycling schedules and sorting information to <br />over 70 Roseville residents in response to questions and special requests. <br />Direct Education <br /> <br />Driver Ta s 9,540 10,156 7,367 <br />Postcards 650 822 451. <br />1?ersonaIized <br />.Letters 30 51 0 <br />Eureka Recycling drivers educate residents at the curb using educational tags for specific <br />problems. In 2008 drivers left approximately 7,367 educational tags in recycler's bins. When <br />there were no bins available to leave a tag, drivers reported any issues on a separate form, <br />and in order to communicate with these recyclers directly, we sent out 451 educational <br />postcards. 1ersonalized letters with detailed information and instructions to residents about <br />setting out recycling are used when the usual tags and postcards have not been successful in <br />correcting repeated problems. As with the number of tags anal postcards, the number of <br />personalized letters wa.s up in 2007 primarily as a result of confusion residents had with the <br />switch to weekly collection. In 2008, the Ievel of understanding Roseville's residents had <br />about their recycling showed great improve~n.ent resulting in zero personalized letters being <br />needed. <br />As in previous years, the most common issues for residents that required direct education <br />were confusion about plastics (what types of plastic are recyclable), proper sorting. <br />~". <br />_. <br />Ti ~~~~.~ <br />k <br />~ i ~ rt ~~~ <br />--- ~~ <br />°r:n.+ ,~ <br /> <br />~~~ <br />r; a rte. <br />~A~rt~. <br />2 <br />